The iPhone 14 and 14 Plus are hardly promoting in addition to anticipated, as consumers overwhelmingly favor the iPhone 14 Professional and 14 Professional Max. That’s partly Apple’s personal doing, as its advertising did not make the non-Professional fashions extra compelling. The telephones appear like the iPhone 13 handsets, they usually rock the identical chip era. That’s what most individuals would say.
The precise reality is that the iPhone 14 and 14 Plus are the direct descendants of the iPhone 13 Professional and 13 Professional Max. They’re not the successors of the non-Professional iPhone 13 fashions. As I defined earlier than, the iPhone 14 and 14 Plus are formidable telephones that ship flagship efficiency, even with final 12 months’s chips.
Apple’s newest disclosures concerning the iPhone 14 design clarify why that non-Professional iPhone 14’s efficiency is perhaps even higher than the iPhone 13 Execs.
Because the current set of Galaxy S23 Extremely benchmarks has proven, the A15 Bionic that powers the iPhone 13 and non-Professional iPhone 14 fashions is one of the best different to the A16 Bionic contained in the iPhone 14 Professional fashions.
Apple didn’t simply use the bottom A15 Bionic chip inside the bottom iPhone 13 fashions. As a substitute, it went for the System-on-Chip (SoC) variant that options an additional GPU core and 6GB of RAM as a substitute of 4GB. That’s a strong improve for the iPhone 14 and 14 Plus. It basically provides you the power to buy an iPhone 13 Professional or 13 Professional Max for a a lot lower cost.
What you lose from the Professional expertise is the 120Hz show, the chrome steel body, and the telephoto lens on the again. However the iPhone 14 and 14 Plus do characteristic the efficiency you must hold utilizing the telephones for a number of years. Regardless of the notch design and the “outdated” A15 Bionic chip.
One way or the other, that message acquired misplaced in translation when Apple unveiled the iPhone 14 collection. Or possibly Apple simply wished extra individuals to pay extra money for the dearer iPhone 14 Professional and 14 Professional Max than correctly market the iPhone 14 and 14 Plus.

However Apple received’t cease making cheaper fashions. And the iPhone 15 collection will characteristic direct successors to the iPhone 14 and 14 Plus that may in all probability rock iPhone 14 Professional and 14 Professional Max {hardware}.
In the meantime, Apple did reveal thrilling particulars about how the iPhone 14’s inner designs differ from its predecessors. Apple made numerous modifications to enhance repairability and cut back the prices of repairs. We’ve already coated the primary iPhone 14 design factors from The Sydney Morning Herald’s interview with Apple’s senior director of iPhone design, Richard Dinh.
There’s one change contained in the telephone that additionally helps enhance cooling the handset:
For the iPhone 14, the design modified drastically to incorporate a central aluminum construction that acts as a spine. Now the telephone might be opened by eradicating the show or the again glass.
This central structural aircraft helps to dissipate extra warmth throughout all the floor extra persistently,’ Dinh stated.
In flip, this helped Apple take away a copper alloy cooling piece from the handset and connecting elements. This allowed Apple to shed 40 grams of elements should you evaluate the iPhone 13 Professional Max and iPhone 14 Plus.
The cooling element could be very fascinating right here. All smartphone chips will throttle efficiency as soon as they warmth up, and the iPhone will do it. And no one needs their smartphone to overheat and the battery life to take successful throughout peak efficiency. Subsequently, the higher the cooling of a telephone, the upper the height capabilities.
The purpose right here is that the non-Professional iPhone 14 fashions ought to provide higher peak efficiency than the iPhone 13 Execs they exchange. Even when it’s marginal, it’s nonetheless an enchancment. And a element that may rely should you want a extra reasonably priced iPhone to final you many years.
It so occurs {that a} current set of benchmarks evaluating the Galaxy S23 telephones to all iPhones Apple launched since 2020 proves that element (take a look at the picture above). The iPhone 14 and 14 Plus are marginally sooner than the iPhone 13 Professional variants.