NBA All-Star Weekend kicked off yesterday with commissioner Adam Silver unveiling a number of options quickly to change into a part of the long run stay sport streaming expertise. The annual Tech Summit all the time affords a stable glimpse into the long run, and followers had been abuzz questioning what technical marvels could be coming to the NBA viewing expertise.
Throughout his presentation, Silver talked about a number of quality-of-life upgrades together with wider customization choices, alternate languages, and built-in betting. Silver introduced up different options as properly comparable to celeb commentary and an animated graphics package deal, however these don’t actually attraction to me as a lot as the primary three modifications I discussed. I’d all the time fairly hear skilled broadcasters speak concerning the sport than some random celeb attempting to push their new advert deal. That’s simply me although. I’m positive some persons are thrilled about these modifications.
Regardless, essentially the most noteworthy change was the combination of augmented actuality. This a part of the presentation stole the present as Silver introduced Ahamad Rashad, scanned him, and instantly inserted him right into a Horton Tucker spotlight.
WOW! INCREDIBLE! Is that basically the most effective the league has to supply?
Who is that this for? Who of their proper thoughts would wish to insert themselves within the sport? Certain, it could be cool for a second to see a semi-well-rendered model of your self pull off one thing you possibly can by no means do in actual life, however what’s the purpose? Who’re you going to point out this to? Your mates? That’ll go over rather well.
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“Hey, look at this. I can put myself into the game.”
“Wow! That was cool.”
“Do you want to see it again?”
“No, I’d rather just watch the game.”
The more you insist on showing people your avatar pulling off highlights, the dumber you are going to look. It won’t make anyone look cool. It’s a neat party trick and that’s it. It’s not worth investing millions into.
What can you really do with this feature?
What are some other uses I can think of for this? Well, if there’s a player you really don’t like or someone that has been the butt of NBA culture recently, fans could insert themselves into situations where they get to dunk on said player or make them look like a fool. I won’t lie and say that I wouldn’t be interested in breaking Ben Simmons’ ankles even if it’s fake.
What else? If I ever have kids, maybe I could fool them into thinking I was once a pro basketball player. That might be fun for a day or two, right?
Ummm…maybe if I can insert multiple avatars into a single play I can make it look like I’m dunking on a friend of mine?
That’s pretty much it though. Some people will say things like, “Well, people love to insert themselves into career mode on NBA 2K, and it feels authentic, so why wouldn’t we get the same feeling with this new tech?” but that’s ridiculous. The 2K series is a video game, and games are intended to make you feel like the character you’re playing as. Whether it’s first or third-person, you are controlling every action your character makes, and that makes you the person on screen more than the person reading their lines. With this new AR tech, you have no control. You know how the play is going to happen, you know what they are going to do. That doesn’t equate to the badassery you feel when you pull off a sick maneuver in Blacktop mode, or dominate an opposing team online. Your decisions led to that highlight, that enormous victory. With this, it seems like just a method for people who swore they would have made the league if not for an injury they suffered in middle school to see a fake alternate dimension and whisper to themselves “I would’ve been the best the world ever saw.” Lame.
From the NBA’s perspective, I understand why they’d want to roll something like this out. Augmented reality is the future, and perhaps this was the most they could pull off with such tech before the summit. However, I can’t think of anybody who legitimately wanted this.
Why not try ref cams?
You know what would be cooler? Ref cams. People love to hate on referees for making bad calls. Putting cameras on the refs to show their point of view during the action would be an interesting feature that I’m sure fans would love to see. There are some obvious detriments, most notably, opening the door to much more criticism for officials, but at the same time, it could also provide perspective on how hard it can be to notice certain fouls in real-time. Furthermore, if the technology ends up being very effective for fans pointing out fouls, it could then be used by video crews for instant replay to make appropriate calls in key moments. Doesn’t that sound like something everyone can get behind?
Look, if you’re intrigued by the idea of putting yourself into a highlight, I don’t blame you. As I said, I’d be down to laugh a little watching myself or a friend of mine in one of our favorite highlights or Shaqtin’ a Fool moments. If this is the best the NBA could offer at the tech summit though, what are they even doing?
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