ONErpm is providing model partnership alternatives to its artists, which it says will add each advertising and income worth to its purchasers.
To assist drive the brand new initiative, the corporate has employed branding and advertising knowledgeable Erin Dunleavy as Head of Branding.
Dunleavy began her profession at Common Music Group as a university intern. She then moved to the Model Partnerships division at Republic Information, the place she labored with artists equivalent to Ariana Grande, Jessie J and DNCE.
In 2016, Dunleavy joined the Island Information crew in New York in a twin position, overseeing each Branding and Promoting.
She secured model alternatives and performed a key position in Advertising and Promoting campaigns for Shawn Mendes, Demi Lovato, Bon Jovi, keshi, The Killers, Jessie Reyez, Sabrina Carpenter and extra.
“Her data and keenness for locating inventive and out-of-the-box methods for artists and types to associate is unmatched.”
Jenna LoMonaco, ONErpm
Dunleavy will function out of OneRPM‘s New York Metropolis workplace, reporting to move of U.S advertising, Jenna LoMonaco.
“We’re thrilled to have Erin’s experience within the Branding area,” LoMonaco mentioned. “Her data and keenness for locating inventive and out-of-the-box methods for artists and types to associate is unmatched.
ONErpm is devoted to repeatedly discovering alternatives for our artists to develop their viewers in new methods, and that is simply one other method we plan to take action.”
“I’m so excited to affix the ONErpm crew,” Dunleavy added.
“Their dedication to transparency and artist freedom is the way forward for the music trade. I can’t wait to work with our artists to raise their profiles and convey their music to new audiences.”
ONErpm at the moment operates in 30 territories throughout the globe with a workers of over 470, making it one of many fastest-growing unbiased music corporations on the earth.
In August 2022, music trade veteran, Allison Hamamura left Anthem Leisure to affix ONErpm as Basic Supervisor of its Los Angeles workplace.
In October 2022, ONErpm introduced the launch of its “Amplifier” advertising platform, an answer the agency claims offers “on-demand info and transparency” concerning consumer advertising campaigns.Music Enterprise Worldwide
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